M&C Saatchi Sport & Entertainment are a global marketing services business working across a wide variety of industry sectors with a strategy focused on winning new business and starting new businesses. The strategy is carried out by their 2,597 staff, employed in over eighty business units run by local entrepreneurs who are regularly in touch with their local stakeholders and head office. They combine data and insights with a team of diehard fans to ensure they create platforms and partnerships which connect brands to consumers through their passions. They have dedicated Sport, Entertainment and Lifestyle divisions and their core disciplines include strategic consultancy, partnerships, PR, content creation, live experiences and influencer marketing. Their mission statement is "To only employ brilliant people, who do brilliant work, and are brilliant to work with" and they strongly feel that as long as they follow these three principles, it will all work out.